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Bee's Home

Packaging
Bee’s Home
DESCRIPTION

BEE’s Home honey has been produced on the island of Lefkada by a local producer for the last 10 years. The continuous upward trend of the tourist product and its placement in key sales points created the need for renewal and a new launch in the local market.

 

The aim was to combine the design of the label with the repositioning in the market with a new philosophy.

 

A series of illustrations inspired by the stone hives, the beehives used in the past for the production of honey, was designed to give a personalized character to this project.

 

Display Fonts were chosen as well as handwritten writing that signs the place of production of the product. The quality characteristics of the sticker are defined in the silver substrate and gold effect in the details.

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