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Logo design... or maybe not only?

Logo design… or maybe not only?

Corporate identity is a critical aspect of any business, as it is what sets them apart from their competitors and helps create a consistent and recognisable brand. While a logo is an important component of a corporate identity, it is only one piece of the puzzle.

Therefore, what is necessary is not just the design of a logo but a comprehensive corporate identity design. It essentially encompasses all the visual and non-visual elements that make up a brand’s identity, including colour schemes, typography, photography style, packaging design and more..

At iframe we will certainly help you in creating a brand identity design, being an agency that has experience in developing integrated strategies for brands. This includes conducting research on the company’s target audience, competitors and industry trends to ensure that the resulting design accurately reflects the values, personality and goals of your company/business.

In addition to visual design elements, a brand identity design should also include a comprehensive guide on how to present the brand across all media, from print and digital advertising to social media marketing campaigns, etc. . These guidelines ensure consistency in how your business visually communicates with its audience, which is critical to establishing brand recognition and building trust with customers.

Overall, designing an integrated brand identity is much more than just a logo design and a partnership with iframe can help businesses develop a comprehensive strategy that will enhance your brand and set you apart in a crowded marketplace.